Google Pixel // A Modern Dynasty of Football

For the Google Pixel x DFB "Football of a New Generation" campaign—a high-profile 360-degree launch for the Women’s EURO 2025—I served as the VFX Supervisor and Lead, architecting the film's sophisticated visual language alongside director Nina Holmgren and DoP Andreas Bjørseth. My role focused on the conceptualization and development of the "Grand Maison" aesthetic, where I led the team at Sweetess Studio in crafting the digital landscapes and intricate wall paintings that defined the campaign’s "modern dynasty" look.

Working at the intersection of Production Design and Visual Effects, I developed seamless set extensions that transformed the physical locations into an imposing, high-fashion estate. By integrating these digital "paintings" and architectural enhancements, we established a narrative that bridged classical heritage with the bold cultural shift of a new generation of athletes. This project was a massive collaborative effort involving top-tier talent, including editor Nik Kohler, production designer Max Randall, and VFX producer Frederic Liebert, ensuring every frame felt self-confident and style-defining.

Credits
Director: Nina Holmgren

DoP: Andreas Bjørseth

Editor: Nik Kohler (Cabin)

VFX Company: Sweetess Studio

VFX Lead: Stefan Susemiehl

VFX Producer: Frederic Liebert

Production Design: Max Randall

Executive Producer: Toni Jaschke

Producer: Thomas Lohann

Music Composer: Phil Kay (Kay Oskwarek Music Co.)

Sound Design & Mix: Raphaël Ajuelos (Concret Form)

Colorist: Julien Alary (TMLS)